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Wheel Ideas Limited privacy notice

This privacy notice tells you what to expect us to do with your personal information.

Contact details

info@wheelideas.com

What information we collect, use, and why

We collect or use the following information to provide and improve products and services for clients:

  • Names and contact details
  • Addresses
  • Gender
  • Pronoun preferences
  • Occupation
  • Usage data (including information about how you interact with and use our website, products and services)
  • Information relating to compliments or complaints
  • Website user information

We collect or use the following personal information for the operation of client or customer accounts:

  • Names and contact details
  • Addresses

We collect or use the following personal information for information updates or marketing purposes:

  • Names and contact details
  • Addresses
  • Website and app user journey information
  • IP addresses

We collect or use the following personal information for research or archiving purposes:

  • Names and contact details
  • Addresses
  • Website and app user journey information
  • IP addresses

We collect or use the following personal information to comply with legal requirements:

  • Name
  • Contact information
  • Client account information
  • Any other personal information required to comply with legal obligations

We collect or use the following personal information for dealing with queries, complaints or claims:

  • Names and contact details
  • Address

Lawful bases and data protection rights

Under UK data protection law, we must have a โ€œlawful basisโ€ for collecting and using your personal information. There is a list of possible lawful bases in the UK GDPR. You can find out more about lawful bases on the ICOโ€™s website.

Which lawful basis we rely on may affect your data protection rights which are in brief set out below. You can find out more about your data protection rights and the exemptions which may apply on the ICOโ€™s website:

  • Your right of access – You have the right to ask us for copies of your personal information. You can request other information such as details about where we get personal information from and who we share personal information with. There are some exemptions which means you may not receive all the information you ask for. You can read more about this right here.
  • Your right to rectification – You have the right to ask us to correct or delete personal information you think is inaccurate or incomplete. You can read more about this right here.
  • Your right to erasure – You have the right to ask us to delete your personal information. You can read more about this right here.
  • Your right to restriction of processing – You have the right to ask us to limit how we can use your personal information. You can read more about this right here.
  • Your right to object to processing – You have the right to object to the processing of your personal data. You can read more about this right here.
  • Your right to data portability – You have the right to ask that we transfer the personal information you gave us to another organisation, or to you. You can read more about this right here.
  • Your right to withdraw consent โ€“ When we use consent as our lawful basis you have the right to withdraw your consent at any time. You can read more about this right here.

If you make a request, we must respond to you without undue delay and in any event within one month.

To make a data protection rights request, please contact us using the contact details at the top of this privacy notice.

Our lawful bases for the collection and use of your data

Our lawful bases for collecting or using personal information to provide and improve products and services for clients are:

  • Legitimate interests โ€“ weโ€™re collecting or using your information because it benefits you, our organisation or someone else, without causing an undue risk of harm to anyone. All of your data protection rights may apply, except the right to portability. Our legitimate interests are:
    • Journalism – to make sure we’re accurately reporting information and providing the correct details.

Our lawful bases for collecting or using personal information for the operation of client or customer accounts are:

  • Legitimate interests โ€“ weโ€™re collecting or using your information because it benefits you, our organisation or someone else, without causing an undue risk of harm to anyone. All of your data protection rights may apply, except the right to portability. Our legitimate interests are:
    • Journalism – to make sure we’re accurately reporting information and providing the correct details.

Our lawful bases for collecting or using personal information for information updates or marketing purposes are:

  • Legitimate interests โ€“ weโ€™re collecting or using your information because it benefits you, our organisation or someone else, without causing an undue risk of harm to anyone. All of your data protection rights may apply, except the right to portability. Our legitimate interests are:
    • Journalism – to make sure we’re accurately reporting information and providing the correct details.

Our lawful bases for collecting or using personal information for research or archiving purposes:

  • Legitimate interests โ€“ weโ€™re collecting or using your information because it benefits you, our organisation or someone else, without causing an undue risk of harm to anyone. All of your data protection rights may apply, except the right to portability. Our legitimate interests are:
    • Journalism – to make sure we’re accurately reporting information and providing the correct details.

Our lawful bases for collecting or using personal information to comply with legal requirements:

  • Legitimate interests โ€“ weโ€™re collecting or using your information because it benefits you, our organisation or someone else, without causing an undue risk of harm to anyone. All of your data protection rights may apply, except the right to portability. Our legitimate interests are:
    • Journalism – to make sure we’re accurately reporting information and providing the correct details.

Our lawful bases for collecting or using personal information for dealing with queries, complaints or claims are:

  • Legitimate interests โ€“ weโ€™re collecting or using your information because it benefits you, our organisation or someone else, without causing an undue risk of harm to anyone. All of your data protection rights may apply, except the right to portability. Our legitimate interests are:
    • Journalism – to make sure we’re accurately reporting information and providing the correct details.

Where we get personal information from

  • Directly from you
  • Publicly available sources

How long we keep information

Wheel Ideas Limited retains information for as long as is necessary.

How to complain

If you have any concerns about our use of your personal data, you can make a complaint to us using the contact details at the top of this privacy notice.

If you remain unhappy with how weโ€™ve used your data after raising a complaint with us, you can also complain to the ICO.

The ICOโ€™s address:

Information Commissionerโ€™s Office
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF

Helpline number: 0303 123 1113

Last updated

30 December 2024